The role of the community architect and the moderator is instrumental. A community architect is responsible and would communicate the following with the community members on a regular basis:

• Clarify the intent of the community
• Support contributions from community members
• Define and clarify the rules of engagment
• Define and clarify key processes
• Define and clarify the role of the moderator / facilitator
• Define and clarify the role of the community members

The community architect would also:

• Work with content experts and community to identify key learning needs and strategies
• Work with community members to identify contributors
• Evanagelize and support community participation
• Seed community content, support aggregation of content for various topics
• Engages and collaborate with learning experts outside of the advisory team
• Collaborates with IT group to develop the next generation virtual community models, and web-based experiences for display and structure of the user-centric content